This could be a very big news story for the radio business. Fleetwood Mac has signed a direct deal with Clear Channel. Details at the RAMP Newsletter...
Clear Channel Media & Entertainment and Fleetwood Mac just announced what could be a precedent-setting agreement -- the first direct performing rights partnership between a radio company and a recording artist that will enable the iconic group to receive revenue from airplay on Clear Channel's digital and broadcast radio platforms. The group's new EP, Extended Play, features the first recording of new Fleetwood Mac music since the release of Say You Will a decade ago. "It's fitting that a group that’s played such an integral role in radio and music history would be the first band to take such a major step -- helping the music industry create a sustainable digital marketplace so it can thrive for decades to come," said Irving Azoff of Azoff Music Management. "We're delighted to join Clear Channel in creating a new model for the music industry, one that will be good for performing artists, good for music fans, and good for the people who have invested their talent, time and money."
Very interesting, indeed.
