Tuesday, August 07, 2018

Chicago Radio Ratings

Robert Feder breaks down Chicago radio ratings here, including the top ten in all day parts.

Great numbers for the Drive and WLS-FM, who both lost their direct competitors, and Me-TV FM, which is still shocking people by getting huge numbers with a really diverse playlist of oldies.

Also, note that Brian Hanley's last book as morning co-host at the Score has that show in 9th place overall in the mornings. I've never heard of someone getting fired from a top-ten show, but so be it.

Here's the report from Tom Taylor's NOW column...

Chicago keeps the same look – a clear leader and then a compressed pack of stations. The leader is iHeart’s urban AC “V103” WVAZ (5.9-6.0-6.1), and #1 from 3pm to midnight and on weekends. Then the scrum. Two “classic” stations are tied for second, with a spectacular rise for Cumulus classic hits WLS-FM (4.3-4.2-4.9, up from a February book 3.4 share and now #1 middays). The 4.9 is its best share since January 2009, says Chris Huff. Hubbard’s classic rock “Drive” is also at a 4.9 (4.8-4.8-4.9). Right behind is Hubbard’s hot AC “Mix” WTMX (4.7-4.9-4.8, and still #1 mornings). Fifth is Entercom’s news WBBM/WCFS (4.9-4.8-4.6, and second mornings). Then there’s a drop to sixth-ranked regional Mexican WOJO (Univision, 4.6-4.3-4.0) and Entercom’s two tied-for-seventh stations, country “US99” WUSN (3.3-3.5-3.9) and classic hip-hop/throwbacks “104.3 Jams” WBMX (3.4-3.6-3.9). Jams is now tied for second on Saturday/Sunday. Ninth place is shared by Entercom’s adult alternative WXRT (3.5-3.7-3.7) and Weigel-run easy oldies WRME-LP (3.5-3.3-3.7). Cubs flagship WSCR is tenth. That’s Entercom’s sports “Score” (3.6-3.5-3.4), just beating out iHeart CHR “Kiss” WKSC (3.6-3.5-3.3). Want a couple more? iHeart has AC WLIT (3.4-3.5-3.1) and tied-for-fourteenth urban WGCI (3.1-3.3-3.0). Also at that level are Hubbard’s AC WSHE (2.7-3.0-3.0) and Tribune’s talk WGN (2.2-2.4-3.0). The Score is tied for third at night, while WGN ties for fifth in mornings. The Windy City’s cume leader is CHR Kiss (down a bit, to 1,793,400). Among the non-subscribers now dropped from “the book” is Salem.