Sounds like they are going for the younger audience that doesn't listen to radio. Let's hope it works. From Robert Feder's column...
Four personalities from Phoenix’s KALV — known collectively as “The Morning Mess” — are moving to Chicago to broadcast live from B96, Audacy announced Wednesday. They’ll start on the air the week of April 4.
The show will air here from 5:30 to 10 a.m. Monday through Friday and continue to be heard in Phoenix as well.
Leader of the ensemble cast is Joey Rodriguez, a Philadelphia native of Puerto Rican descent who grew up in Los Angeles. Known to fans as “Joey Boy” and “Nachoo,” he first began pursuing his radio ambitions at age 15 and was hosting nights at Power 106 in L.A. by his early 20s.
His team also features Jeana Shepard (described as a young mother of two who’s “looking for any excuse to get out of the house”), Aneesh Ratan (“an avid advocate for the LGBTQ+ community and top-of-the-line twerker”), and Karla Hernandez (“a young and fun Mexican American beauty queen who enjoys giving listeners a sneak peek into her dating, partying and personal life”).
