I'm working on a special project this year about a certain radio station, so I've been going back into my files and pulling out some old interviews with former Loop colleagues and pals. I'll feature one a week here on the blog. This week, it's the late great Cindy Gatziolis. You might not know her name, but Cindy was a key member of the Loop team during the late 80s/early 90s heyday. She was our promotion director for several years, and was beloved by everyone on the staff. When she passed away in 2014 at the way too young age of 56, I wrote this trbute to her (It includes a piece that Cindy wrote about her love of the White Sox). I did this interview with her (below) for Chicago Radio Spotlight in 2008...
Rick: We got to know each other at the Loop, during that heady time of the late 80s and early 90s. You were the promotion director of that station at a time when just about every big name was there--Brandmeier, Matthews, Dahl & Meier, Danny Bonaduce, Chet Coppock, and all those great FM jocks like Skafish, Stroud, et all. How did you manage to juggle all of those shows, all of which demanded promotion and attention, at the same time?
Cindy: It was a challenge to say the least to please all the people all the time. YES! Luckily I didn’t have to work alone. Between Larry Wert, a myriad of program directors, my excellent staff and the hard-working, seldom-appreciated producers, we managed to make things work. I do recall one day that was nearly 24 hours, waking up at 3am to be at Dahl & Meier remote, working on all sorts of details for the Brandmeier 10 year anniversary show during the day, resting a couple hours and going to a Danny Bonaduce event that went until about 2am. (Photo: Cindy with Buzz Kilman)
What made it possible for me to do the job without going insane, is that I believed in those shows, and that goes for all of them…the FM jocks like Skafish and Stroud, and Wendy Snyder who maybe didn’t have the light shining on them as often. There will never be a more perfect job for me than that one and I truly loved all those people. I still try to follow, listen, read etc about all of them. I was a very lucky radio person.
Rick: OK, the most unfair question of all-time. Who was your favorite one to deal with and why?
Cindy: You’re killing me here. Would you ask Scorsese his favorite film? My father used to say no matter what finger you cut they all bleed the same. (This was in response to his daughters saying he favored his son – which he did.)
I will say this…Brandmeier (photo) and Dahl & Meier probably made things the hardest to do, however they had such clear visions of what they wanted for their shows, that I learned a lot from them and it made meeting their demands feel extremely satisfying.
For example: JB created the idea of Danny and Donny Osmond having a boxing match somewhere in mid-December (you know the month that has Christmas and New Year’s?) That event went off without a hitch in mid-January. I don’t think there’s a drug around that could give me the high I felt that day.
Rick: Some of the promotions that the Loop did in those days are still legendary. Which specific promotions do you look back on today with the most pride?
Cindy: Well I guess my previous answer covers one of them. David Letterman made a joke about the boxing match. I don’t think it gets much better than that.
Another event of which I’m most proud is that I was part of the first live radio broadcast in New Comiskey Park. I presume I’ll be long gone when that place is torn down but when they do the special on-line section of whatever passes for a newspaper then, I want the Steve & Garry Show to be part of the trivia about that ballpark. (Photo: Cindy with Ozzie Guillen and Les Grobstein)
Of course I couldn’t leave out the broadcast of the next year when I was able to secure Carlton Fisk for an interview. Not only am I in love with him, but Steve is too.
Cindy: It was a challenge to say the least to please all the people all the time. YES! Luckily I didn’t have to work alone. Between Larry Wert, a myriad of program directors, my excellent staff and the hard-working, seldom-appreciated producers, we managed to make things work. I do recall one day that was nearly 24 hours, waking up at 3am to be at Dahl & Meier remote, working on all sorts of details for the Brandmeier 10 year anniversary show during the day, resting a couple hours and going to a Danny Bonaduce event that went until about 2am. (Photo: Cindy with Buzz Kilman)What made it possible for me to do the job without going insane, is that I believed in those shows, and that goes for all of them…the FM jocks like Skafish and Stroud, and Wendy Snyder who maybe didn’t have the light shining on them as often. There will never be a more perfect job for me than that one and I truly loved all those people. I still try to follow, listen, read etc about all of them. I was a very lucky radio person.
Rick: OK, the most unfair question of all-time. Who was your favorite one to deal with and why?
Cindy: You’re killing me here. Would you ask Scorsese his favorite film? My father used to say no matter what finger you cut they all bleed the same. (This was in response to his daughters saying he favored his son – which he did.)
I will say this…Brandmeier (photo) and Dahl & Meier probably made things the hardest to do, however they had such clear visions of what they wanted for their shows, that I learned a lot from them and it made meeting their demands feel extremely satisfying.For example: JB created the idea of Danny and Donny Osmond having a boxing match somewhere in mid-December (you know the month that has Christmas and New Year’s?) That event went off without a hitch in mid-January. I don’t think there’s a drug around that could give me the high I felt that day.
Rick: Some of the promotions that the Loop did in those days are still legendary. Which specific promotions do you look back on today with the most pride?
Cindy: Well I guess my previous answer covers one of them. David Letterman made a joke about the boxing match. I don’t think it gets much better than that.
Another event of which I’m most proud is that I was part of the first live radio broadcast in New Comiskey Park. I presume I’ll be long gone when that place is torn down but when they do the special on-line section of whatever passes for a newspaper then, I want the Steve & Garry Show to be part of the trivia about that ballpark. (Photo: Cindy with Ozzie Guillen and Les Grobstein)Of course I couldn’t leave out the broadcast of the next year when I was able to secure Carlton Fisk for an interview. Not only am I in love with him, but Steve is too.
Rick: You're obviously a die-hard White Sox fan. Since you left the Loop, you've been hired by the Mayor's Office of Special Events. What was that like for you--working for the city and helping to plan the parade--for your favorite team after they won the World Series in 2005?
Cindy: Going from the private sector to City Hall has been an adjustment for me that even after seven years, I believe I’m still making. That being said, I believe I was brought to that job by some other power to be part of that celebration. I like to think that my voice was an active one in planning because I begged that it be a parade and not like the Bulls rallies.
(Photo: White Sox celebration at Chicago River)
Needless to say I was thrilled when the Sox won that last World Series game, but I knew I had a lot of work to do so my real celebration would be on hold. We had put a few plans in place, but an awful lot changed last minute. Personal note to Jim Wiser (producer of WGN’s Spike O’Dell Show) I apologize for giving the wrong info out on the air; when I left the Hall the night of the last game, that was the plan.
The one day of planning that we had saw me leave City Hall shortly before midnight and I was back by 7am on the day of the parade. Media was everywhere and a few of them just wouldn’t stay away from the areas from where they were restricted. Crowds were massive. But every ounce of being tired, irritated, nervous that it wouldn’t go right, went away as the motorcade turned on to LaSalle and the confetti started to fall. I nearly lost it. It was exactly as I always imagined it would be and thought for sure I’d never see.
I do wish it for you Cubs fans; just not while I’m at City Hall.
Cindy: Going from the private sector to City Hall has been an adjustment for me that even after seven years, I believe I’m still making. That being said, I believe I was brought to that job by some other power to be part of that celebration. I like to think that my voice was an active one in planning because I begged that it be a parade and not like the Bulls rallies.(Photo: White Sox celebration at Chicago River)
Needless to say I was thrilled when the Sox won that last World Series game, but I knew I had a lot of work to do so my real celebration would be on hold. We had put a few plans in place, but an awful lot changed last minute. Personal note to Jim Wiser (producer of WGN’s Spike O’Dell Show) I apologize for giving the wrong info out on the air; when I left the Hall the night of the last game, that was the plan.
The one day of planning that we had saw me leave City Hall shortly before midnight and I was back by 7am on the day of the parade. Media was everywhere and a few of them just wouldn’t stay away from the areas from where they were restricted. Crowds were massive. But every ounce of being tired, irritated, nervous that it wouldn’t go right, went away as the motorcade turned on to LaSalle and the confetti started to fall. I nearly lost it. It was exactly as I always imagined it would be and thought for sure I’d never see.
I do wish it for you Cubs fans; just not while I’m at City Hall.
Next week: Danny Bonaduce
