Musings, observations, and written works from the publisher of Eckhartz Press, the media critic for the Illinois Entertainer, host of Minutia Men, and the writer of "The Living Wills", "$everance," "Just One Bad Century," "Father Knows Nothing," "The Radio Producer's Handbook," and "Records Truly Is My Middle Name"
Tuesday, August 04, 2015
Chicago Radio Ratings
From this morning's Tom Taylor column, an analysis of the latest Chicago radio ratings...
Chicago – Nobody manages to achieve a 6.0-share, and talk WGN misses the spike from the Stanley Cup-winning Blackhawks. So who’s #1? That honor still goes to iHeart’s urban AC WVAZ (6.8-6.5-5.8). Next is Hubbard’s hot AC “Mix” WTMX (4.8-5.0-5.0) and third is CBS all-newser WBBM (5.3-4.6-4.7). WBBM’s usual simulcast partner is WCFS/105.9, but during Cubs baseball the FM stays with the news product while WBBM runs the games. This time, WCFS moves 2.4-2.1-2.2. Fourth is CBS classic hits WJMK (3.5-4.0-4.1) and fifth is iHeart’s top 40 “Kiss 103.5” WKSC (3.9-4.1-3.9). Nice recent moves by urban sister WGCI (3.3-3.8-3.8). Then comes WGN, 3.3-4.3-3.7. How much does ’GN miss the Blackhawks in their run to glory? In the June book, WGN was #1 at nights. Now it’s #20. iHeart’s hot AC WLIT trails off, 3.5-3.6-3.2. Could Cumulus talker WLS fall below a 1.0-share, one of these days? It’s off 1.1-1.1-1.0. The Windy City’s leading cume station is top 40 “Kiss” at 2,355,000.