Good article written by Shannon Ryan. I particularly like this quote...
"Sports radio is sort of the last bastion of the bro, frat-boy culture," said Julie DiCaro, an update anchor at WSCR-AM 670 who occasionally hosts shows. "I feel like every (other medium) has moved on. There's such an untapped audience of people who want more intelligent conversation and want to hear from women. But nobody is going down that road. I don't know exactly why that is."