The three-hour program immediately following Bears games on Sundays will debut on September 13, after the Bears opener against Green Bay.
Senior VP/Programming Greg Solk told staff, "As The Drive continues our endeavor to provide the best local and relevant content to audiences. We believe there is a void on Sunday afternoons for post-game Bears talk on the FM dial. I'm proud to announce today the addition of a brand new Sunday afternoon, 3pm-6pm, show on The Drive hosted by the one and only Mike North. Mike will give Chicago a no-holds-barred wrap-up show after every Bears game."
North commented, "It's gonna be great to be back on the air in Chicago once again talking Bears! I'm psyched to be back with the listeners and on 97.1 FM The Drive. It's a perfect station for me, with a massive male listenership. Chicago, get ready for the truth about the Bears!"