Kiss-FM Loses a Programmer

If you're over the age of 35, you may not realize what a ratings juggernaut 103.5, Kiss-FM is. They are the #1 station in Chicago for 18-34 year olds, and #2 for people between the ages of 25-54 (the money demo). I confess that I've got ten FM pre-sets on my car radio, and Kiss-Fm isn't one of them...but then again, I'm a dinosaur.

Well, yesterday the program director (Rick Vaughn) that took them to those heights resigned to take a job in Atlanta. Details are here.

We'll see if that has any impact on the ratings. I don't know who is responsible for getting the numbers where they are, but I do know that when Rick Vaughn came here four years ago, Kiss-FM's numbers were nowhere near as strong as they are now.