Tuesday, April 09, 2013

Does Buzzfeed Know the Secret?

This is a really fascinating article in New York Magazine about Buzzfeed's creator.

It poses the question: Does Buzzfeed know the secret to making something viral?

I read the whole piece (it's quite long), but I still don't know the answer. Sounds to me like they don't, but they have learned something else. How to make commercial content (which is inherently non-viral) as viral as possible.