Wednesday, September 12, 2012

Eric & Kathy Fundraising

I know not everybody is a fan of the Eric and Kathy show, but you have to give them credit for the great work they do fundraising. This is really incredible. From today's RAMP Newsletter...

"Another year, another stunningly spectacular display of monstrous fundraising for WTMX (101.9fm The Mix)/Chicago morning duo Erik & Kathy, whose legions of generous listeners once again turned out in force and came through with flying colors, generating an amazing $1,722,153 for Lurie Children's Hospital during the duo's 13th Annual 36 Hour Radiothon! The fundraiser ran from 6am last Friday, Sept. 7 and ended at 6pm on Saturday. For the first time, Eric & Kathy did their broadcast live on-air and online from the Crown Sky Garden of Lurie Children's, airing heartfelt stories of heroic children who are battling critical or even fatal conditions. With the help from corporate sponsorship from companies like Walgreens and Fifth Third Bank, every dollar raised during the Eric & Kathy 36 Hour Radiothon stays in the community to support the work of the hospital! As we speak, someone from Lurie Children's Hospital is on their way down to the local bank to see the Giant Cardboard Check Deposit clerk...Since it began back in 2000, the Eric & Kathy 36-Hour Radiothon has raised over $22 million for Lurie Children's!"

When I was in broadcasting we did several big fundraisers, and if we raised over $10,000 we considered it a success. This is truly remarkable.