Tuesday, January 23, 2018

Imus is Another Cumulus Victim

From this morning's Tom Taylor NOW column...

Don Imus to leave his current radio gig on March 29 (not his choice). NOW readers identified the precise moment – 7:22am Eastern time yesterday – when the I-Man told his audience on Cumulus talker WABC/770 and his Westwood One affiliates that Cumulus and he aren’t going to the end of 2018. He’s not thrilled about it, even though he’s 77 and still endures the punishing hours required of a morning-drive broadcaster. But he understands, says the New York Daily News - Imus explains to listeners that “They have a responsibility, as far as [the Cumulus] bankruptcy, to try to cut costs, to save money and figure out a way to make the thing work.” He’s actually confident that management can do that, and a fan of CEO Mary Berner. Cumulus predecessor Citadel hired Imus for WABC after he lost his job at MSNBC and CBS Radio’s sports “Fan” WFAN New York/660 in April 2007. That uproar was about his crack that the Rutgers women’s basketball team looking like “nappy-headed hos.” But Citadel’s Farid Suleman was a fan, and rescued his radio career. (Also his TV career, which continued on the RFD channel and, from 2009-2015, Fox Business Channel.)