That's what they're calling it in Tampa.
It's a defamation case. Todd "MJ" Schnitt versus Bubba the Love Sponge Clem. Here's my favorite part of the article:
"Witness lists include dozens of media personalities — including disgraced former Tribune Co. chief executive Randy Michaels — plus a Tampa breast implant surgeon, Hillsborough's top prosecutor, and assorted radio characters with such names as Jabberjaw, Cowhead and 25 Cent. Don't fret that Hulk Hogan was left out. He's on the list, too.